Website & Development
Website Redesign
A modern rebuild of an outdated website that keeps the search rankings and links you have already earned, and fixes what holds enquiries back.
Overview
Change the website without losing what works
A redesign is a chance to fix slow pages, confusing navigation and dated visuals. It is also a risk: careless migrations can lose years of search visibility overnight.
We start by auditing your current site, its traffic and its rankings, then design the new structure so every valuable page has a home and every old address redirects correctly.
Benefits
What you get
Rankings protected
A page-by-page redirect plan and pre-launch checks keep your existing search visibility in place.
Decisions based on data
Analytics and user behaviour show which pages to keep, merge, rewrite or retire.
Faster and lighter
Old plugins and heavy code are replaced with a lean build that is easier to maintain.
Content refreshed
Copy and imagery are updated so the site reflects the business you are today.
Process
How we work
A clear sequence from first conversation to measurable results.
Discovery
We map your goals, audience, content and integrations, and agree scope, timeline and budget in writing.
Design
Wireframes, then full visual designs for desktop and mobile, reviewed with you before any build work starts.
Build & test
Development on a private staging site, tested across browsers and devices, with your team editing real content.
Launch & care
Go-live, redirects, analytics and search console setup, then a handover session and ongoing support if you want it.
Deliverables
What is included
Typical deliverables for this service. Your proposal lists exactly what is included for your project.
- Audit of current content, rankings and analytics
- New sitemap and redirect map
- Responsive redesign and rebuild
- Content migration and copy improvements
- Pre-launch SEO and broken-link checks
- Post-launch monitoring of traffic and indexing
Will a redesign hurt our Google rankings?
Any migration carries some risk, which is why we map every existing address to its new location, keep valuable content and monitor indexing after launch. Done carefully, a redesign is usually an opportunity rather than a setback.
Can you keep our current content?
Yes. We migrate the content worth keeping and suggest improvements where pages are thin or outdated.
Can we redesign in stages?
Sometimes. For larger sites we can rebuild the most important sections first, as long as navigation and design stay consistent for visitors.
Explore more
Related services
Website & Development
Distinctive, accessible interface design that presents your business with the confidence it deserves.
Learn more
SEO & Organic Growth
A thorough review of crawling, indexing, speed and structure, with a prioritised list of fixes.
Learn more
SEO & Organic Growth
Faster pages on every device through better hosting, images, caching and code.
Learn more
Start a project
Talk to us about Website Redesign
Tell us about your business and goals. We reply with practical next steps and a written proposal.